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United We Drink

With years of experience under their belts Mike and Kevin discuss the beer industries highs, lows and everywhere in between.

May 18, 2023

With a beer market that has become saturated and stagnant many are asking "Who is our target market?" Things aren't easy with competition from ready to drink (RTDs) cocktails, seltzer, hard juices and spirits themselves. Mike and Kevin discuss where breweries are looking to in order to grow sales.

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May 4, 2023

The terms craft beer and local have been synonymous with each other since craft became a thing but what exactly does it mean? And does local really matter int he scheme of things with customers? The guys talk about that.

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